DJ Civils
Modernising DJ Civils without starting from scratch
DJ Civils are a specialist civil engineering and groundworks contractor delivering complex infrastructure projects across the UK. With decades of combined industry experience, the business has built a strong reputation for quality, safety and reliability across the commercial, residential and public sectors.
As the business continued to grow, they wanted their brand and marketing materials to better reflect the professionalism of the company. The objective was to modernise their existing identity while maintaining the recognisable logo and creating a consistent brand across every customer touchpoint.
What we did
Our role began by reviewing DJ Civils’ existing brand and marketing materials to identify opportunities for improvement. Rather than starting again, we evolved the brand through a refreshed colour palette, typography, layouts and supporting design elements that gave the business a more modern and professional identity.
Alongside the refreshed brand guidelines, we redesigned the company’s brochure, case studies and supporting business documents, creating a consistent suite of marketing materials that better communicate the expertise and quality of the business.
- In-depth Brand Strategy process
- Brand Identity creation with brand guidelines
- Creation of logo in different formats
- Creation of brand assets – patterns to use in future design
- Presentations for a number of different audiences.
- Full suite of branded collateral including flyers, brochures and more
Hex #3C3C3B
Hex #CA9E67
Hex #759F9A
Hex #D0E7D6
A Fresh, Modern Brand Identity
Consistent Branding Across Every Touchpoint
Easier Brand Management for the Team
A Fresh, Modern Brand Identity
Consistent Branding Across Every Touchpoint
Easier Brand Management for the Team
Feeling Proud
This project demonstrates that a successful rebrand doesn’t always require a new logo. By evolving the existing identity and introducing greater consistency across every branded document, we helped DJ Civils present the business in a way that better reflects the quality of its work.
The refreshed brand has provided the business with a stronger platform for future growth, giving the team the confidence and consistency to present themselves professionally across every customer interaction.
- Creating a strong brand loved by the Celnor team, their investors and future prospects
- Completion within planned timelines, to quote a common industry phrase – “Created on time and within budget.”
You explained what we needed so clearly and effectively. The new brochure and other documents are designed so much better. The design of the documents were amazing first draft! You took what we said and listened to our needs. Thank you so much!”
Hannah Brooke-Williams | Dj Civils
