ABF Stone Consultancy
Branding & Website for a Specialist Stone Consultancy
ABF Stone Consultancy provides independent specialist consultancy on the use of natural stone across the construction industry. Working with architects, developers and contractors, the business combines technical expertise with decades of industry experience to help clients make informed decisions from concept through to completion.
As a newly established consultancy, ABF needed more than a logo and website. They required a clear brand strategy and professional identity that reflected the depth of expertise behind the business while positioning them as a trusted authority within the construction sector.
What we did
Our work with ABF began with an in-depth branding exercise to define the new consultancy’s mission, values, positioning and strengths. This gave the business a clear foundation from the outset and helped establish how it should look, sound and present itself within the construction industry.
From there, we created a distinctive visual identity, brand guidelines and a bespoke website, including content and SEO foundations. Together, these gave ABF a professional and consistent presence from launch, helping communicate its technical expertise, build credibility and position the business as a trusted specialist.
The result was a complete brand and digital platform that gave ABF the confidence and tools to enter the market with a strong identity and a solid foundation for future growth.
- Brand strategy and positioning
- Logo and visual identity
- Website design and development
- Website content and copywriting
- SEO foundations
- Brand guidelines
Hex #247A0A
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Highly praised rebrand by Investors and team
Increase in brand exposure
Built trust in the brand and increased enquiries
Highly praised rebrand by Investors and team
Increase in brand exposure
Built trust in the brand and increased enquiries
From start to finish, the UKCoM team performed professionally, with energy and enthusiasm – it was infectious. Their experience and skill became apparent through the searching questions they asked, their ability to listen to and comprehend my responses.
Darren Anderson | ABF | Managing Director
